Digital tracking is broken. Privacy updates and "black box" algorithms only tell you what happened, not why. Askertain captures real-time, zero-party data from your customers the moment they take action, giving you the clarity to scale what actually works.
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We have models like Linear, Time-Decay, U-Shaped, Last-Touch, First-Touch, and more - because no one actually knows the truth. Every model is just a different guess.
Stop debating which arbitrary math formula (U-shaped, W-shaped, or Linear) is the least wrong.
Software can't "model" a recommendation from a friend or a podcast mentioned in passing. Askertain captures the human influence that logic-based models miss.
While platforms struggle with iOS updates and cookie restrictions, you get direct answers that don't rely on a "black box."
Replace probabilistic AI behavior modeling with explicit, zero-party facts straight from the source.
Analytics tells you what happened. AI tries to "model" behavior. Only real people can tell you why they do what they do. Askertain lets you ask.
Trigger questions when users sign up, make a purchase, or complete any key action. Capture intent while it's fresh.
No more guessing which touchpoint mattered. Your customers tell you exactly what influenced their decision.
Know which channels, campaigns, and content actually drive results. Allocate budget based on facts, not models.
Instead of trying to calculate which touchpoint mattered most, we give you the tools to simply ask. No algorithms, no assumptions—just the truth.

Step 01
Pick the exact moment to ask — when someone signs up, completes a purchase, or hits any custom event you define. Your question shows up right when it matters most.
Fire when visitor…
Step 01
Pick the exact moment to ask — when someone signs up, completes a purchase, or hits any custom event you define. Your question shows up right when it matters most.
Fire when visitor…
Step 02
Multiple choice, free text, or email capture — no code needed. Move past "Source" and find out the motivation behind the action.
What brought you to us today?
Answer Options
Step 02
Multiple choice, free text, or email capture — no code needed. Move past "Source" and find out the motivation behind the action.
What brought you to us today?
Answer Options
Step 03
Close the loop with a personalized message. Your customers feel heard. You walk away with the insight you need to make smarter, faster decisions.
Your feedback helps us serve you better.
Step 03
Close the loop with a personalized message. Your customers feel heard. You walk away with the insight you need to make smarter, faster decisions.
Your feedback helps us serve you better.
Step 04
Drop one script tag into your site and you're live. Works on your Shopify checkout, your newsletter sign-up page, your SaaS app — any site where your customers show up.
Works on
Step 04
Drop one script tag into your site and you're live. Works on your Shopify checkout, your newsletter sign-up page, your SaaS app — any site where your customers show up.
Works on
Stop pouring budget into channels that look good in a dashboard but don't drive real growth. Allocate your capital based on what your customers say influenced them.
Finally put a name to the traffic that shows up as "Direct" or "Other." Understand the true contribution of every touchpoint in the customer journey.
Focusing on zero-party data, Askertain is 100% compliant. You aren't at the mercy of third-party tracking because you are asking for the data directly.
One plan. Everything included. No hidden fees. Try free for 30 days.
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Join the marketers who replaced attribution guesswork with real customer insights. Start your free 30-day trial today.